Musicology Co.
Rachel Gardner had the idea for a record store in the artsy town just north of Seattle in Edmonds, Washington. She emailed asking for help with a logo. A friend had given it a try but she was wanting it to feel a little more like mid 90’s bands from the Seattle area and more hand drawn.
Rachel also sent over this photo of a furniture piece she found on marketplace and loved the gold and black colors and the wood. Along with the photo she texted: “…want to build everything around it.”
Client
Musicology Co
Disciplines
Brand Building, Strategy, Visual Identity, Design
We went to work on the logo but also worked with her on
Crafting the Brand.
